Self-Gifting Expected to Hit All-Time High This Holiday Season
According to the National Retail Federation's annual forecast of the holiday shopping season, more people will be self-gifting themselves this year than in any other.
We're all guilty of it. Who hasn't gone into a store with a specific purpose in mind: to buy the perfect gift for a loved one. The end result: a perfect gift for... yourself. According to the National Retail Federation's annual forecast of the holiday shopping season, more people will be self-gifting themselves this year than in any other. "As a nod to just how much shoppers enjoy taking advantage of retailers’ holiday promotions to treat themselves to something nice, consumers are expected to spend the most on non-gift items in the survey’s 10-year history," the study said. According to the study, six in 10 shoppers plan to spend an average of $139.92 on “self-gifting” this holiday season. Seven in 10 young adults ages 18-24, often the …
